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Mudec




CREATIVE DIRECTOR, COPY WRITER, GRAPHIC DESIGNER

Project for several teasers and a poster designed in collaboration with Sara Murrone, an italian designer, for Homo Sapiens exhibit and Mudec, Museum of Cultures Milano in Milano, Italia.

The intention was to surprise and educate people about prehistorical discoveries and inventions that are still in use and fundamental to our our everyday life.

mudec.it



01. Teasers


1. Copyline: Wheel. Circulating since 6000 years.
2. Copyline: Tent. Hospitality since 2 millions years.
3. Copyline: Fire. 2 million years ago the dazzling discovery.
4. Copyline: Bricks. Fundamental since 6000 years.
5. Copyline: Coin. On the market since 4000 years.


02. Poster



Copyline: Man. Evolving since 4.5 million years.